Tesco Quality
Creative direction
Product design
Data visualisation
Design for AI
Using AI and data visualisation to improve customer perception.
Using AI and data visualisation to improve customer perception.
As part of my work with Tesco, from 2023 to 2025, I was also lead product designer on an enterprise aplication for monitoring and testing the quality of products sold at Tesco.
Working closely with product and engineering, I played a key role in evolving the web application from a simple tool for reviewing product standards and entering test data, into a central hub of quality data where Tesco colleagues and suppliers can gain valuable insights into product performance and underlying trends.
Improving quality while maintaining strong price competitiveness is a key business objective for Tesco. We know that increasing the customer quality perception by just 1%, can equate to around £23.8m a week, or £1.2bn a year, in extra in sales, so allowing technical teams, product developers and assessors to target the right products to monitor and improve is really important.
In 2024, the application prevented over £900,000 in potential refunds through the rejection of around 750,000 poor quality products in depots.
As part of my work with Tesco, from 2023 to 2025, I was also lead product designer on an enterprise aplication for monitoring and testing the quality of products sold at Tesco.
Working closely with product and engineering, I played a key role in evolving the web application from a simple tool for reviewing product standards and entering test data, into a central hub of quality data where Tesco colleagues and suppliers can gain valuable insights into product performance and underlying trends.
Improving quality while maintaining strong price competitiveness is a key business objective for Tesco. We know that increasing the customer quality perception by just 1%, can equate to around £23.8m a week, or £1.2bn a year, in extra in sales, so allowing technical teams, product developers and assessors to target the right products to monitor and improve is really important.
In 2024, the application prevented over £900,000 in potential refunds through the rejection of around 750,000 poor quality products in depots.
As part of my work with Tesco, from 2023 to 2025, I was also lead product designer on an enterprise aplication for monitoring and testing the quality of products sold at Tesco.
Working closely with product and engineering, I played a key role in evolving the web application from a simple tool for reviewing product standards and entering test data, into a central hub of quality data where Tesco colleagues and suppliers can gain valuable insights into product performance and underlying trends.
Improving quality while maintaining strong price competitiveness is a key business objective for Tesco. We know that increasing the customer quality perception by just 1%, can equate to around £23.8m a week, or £1.2bn a year, in extra in sales, so allowing technical teams, product developers and assessors to target the right products to monitor and improve is really important.
In 2024, the application prevented over £900,000 in potential refunds through the rejection of around 750,000 poor quality products in depots.